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Month: May 2025

Lifelines… Who Wants to be a Millionaire.

May 17, 2025 by Robbie Horsman

When I was early in my career, still wide-eyed and full of misplaced assumptions, I believed that great leaders were the ones with all the answers. That’s what I thought their job was: solve problems, make decisions, provide certainty. Boy, was I wrong. I found myself in a tough spot, one of those work problems …

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From Impossible to Industry Leading: A Leadership Journey Behind a BHAG

May 17, 2025 by Robbie Horsman

When I stepped into a new leadership role, one of the first conversations I had with my manager was about defining my variable compensation metrics. To my surprise, it was a meaningful discussion, not just about numbers, but about priorities. I proposed a KPI that previous leaders had often overlooked, one we could actually influence. …

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Selling Externally vs. Selling Internally.

May 17, 2025 by Robbie Horsman

After being named the top sales performer among more than 500 peers in a national organization, I wasn’t just handed my next role, I earned it. I competed for it. It was a rigorous process, and I was up against the best. But that’s when the story changed. In my previous role, I thrived by …

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A Leadership Lesson from the Front Lines of Sales Transformation

May 17, 2025 by Robbie Horsman

When I accepted a new leadership role within my company, I didn’t change employers, but it certainly felt like I had stepped into a whole new world. This was a different business unit, a different team culture, and an entirely new set of expectations. For years, the division had been managed by two sales leaders …

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Recent Posts

  • Lifelines… Who Wants to be a Millionaire.
  • From Impossible to Industry Leading: A Leadership Journey Behind a BHAG
  • Selling Externally vs. Selling Internally.
  • A Leadership Lesson from the Front Lines of Sales Transformation
  • Challenging the Status Quo within a Distribution Sales Channel: A Leadership Lesson

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